Before going to the list, let’s see a short synopsys about Brochure. What is a brochure? it’s is nothing but a small leaflet or pamphlet, which contains the details of the company or service offered. Brochures are used as an advertisement tool for a company, or product or services.
That was a small introduction about brochures. Now let’s move on to the Five important checklist before going for Brochure Printing.
1. Design- Before proceeding for the Brochure Printing, be confident about the design, make sure you have designed a beautiful,understandable, clear and simple brochure. Design plays a pivotal role in reaching to the target audiences and make a permanent impression on them. Take time to design your own brochure or take a help of an designer or any online/ offline services.
2. Size of the brochure- Brochures come in different sizes, be sure which one will be better for you, the brochure may contain less or more information, so be choice effective, before going for Brochure Printing.
Here are few standard Brochures Printing sizes.
Letter Single Fold 8.5×11
Legal Tri-Fold 8.5×14
Tabloid Tri-fold 11×17
Custom Tri-Fold 11×25.5
These are the standard Sizes, other sizes include:
7.32×8.5
9×12
Not all the Brochure printing services offer you every size. Make sure they have most of the sizes for your Brochure Printing.
3.Brochure Fold- Brochures come in variety of folds, there are a whole lot of custom cut or die cut folds, each design will be unique and will add extra advantage in making an permanent impression upon your company, products or services. Before going for Brochure Printing be selective in choosing the folds,it may depend upon the amount of information you are going to fill in the brochure.
Here are a few list of Brochure folds.
Single Fold
Tri-Fold
Z-Fold
Parellel Fold
Single Open gate Fold
Double Gate Fold
Roll Fold(4 panel)
Accordoin Fold(4 Panel)
These are the standard foldings.
4. Print Bleed- This is also one of the important point before you go for Brochure Printing. Print bleed means a term refered to printing that goes beyond the edge of the sheet after trimming. Via Wikipedia. So one has to be careful about the bleed area in your brochure, make sure that important intructions doesn’t exceed the bleed area. Keep your information within the bleed area, so that while going for final trimming it will be easy.
5. Type of Paper used for Brochure Printing- In this final check, think and decide, what kind of paper you are going to use for your brochure. This is purely depended upon the product or servics which your going to offer, if your into photography, it will be better if you go for high quality matte or silk finish to show off your pictures. Likewise depending upon your company, product or services choose the right kind of paper. Here is a list of few paper samples before you go for Brochure printing.
80# Gloss Text
100# Gloss Text
80# Dull/Matte Text
100# Dull/Matte Text.
That’s it friends, i hope these few points will help you to make a wise choice in your brochure printing. We will back again with yet another awesome post.




